Why Your Business Needs Social Media

Why your Business needs Social Media

Many businesses have a thing or two to say about social media. One that it has not been a successful venture for them, and secondly, it is too late to start.

If you fall into one of these two categories, you should reconsider your stance on social media. It is a very powerful medium to expand your audience, and engage your customers. The following reasons will explain why you should include social media in your business.

Reason 1: Social Media Helps to Increase Brand Recognition and Trust

These days, potential customers perform an online search before making buying decisions. What search engine do they consult the most? Google, of course, it is one of the major search engines after Yahoo and Bing. But many users also use Facebook and other social media search feature to find out how established a business is. When customers come searching online, there are 3 likely outcomes

  • They can’t find your business online and immediately they lose trust
  • They find your business social media page but it is not active. They lose trust
  • They find an active social media page, which echoes the values and cultures of your brand. This ultimately leads to recognition and trust, as your business is able to connect on a deeper level.

Reason 2: Social Media Increases Your Business Visibility on Google.

Having said potential customers are looking for information on the search engines. An advantage of having an active social media handle is that it allows you to make the top search positions on Google.

For instance, if your business is set out on Facebook, a search on Google for your business name will likely bring the Facebook page of your business in the first page. if you maintain active Twitter and LinkedIn pages, they will also rank in the top positions. The more social media pages you control, the higher the chance a potential customer will visit your site.

Social media gives your website a credible web presence, which results in more backlinks and better rankings.

Reason 3: Social Media Helps Increase Customer Retention and Referrals

One of the main reasons for setting up a social media page is to follow-up on your customers and maintain relationships. You can use social media to remind your customers of your existence. In  this way you are more likely to get repeat purchases, online reviews, retention, and referrals.

Reason 4: Social media allows you to diversify your marketing

Social media represents another way to diversify your online marketing presence. If your business relies on just one or two marketing methods, you may be vulnerable.

Search engine algorithm changes can damage your search engine rankings. Paying for clicks can be expensive as new competitors continually enter the market. Email marketing is a whole lot more difficult these days as spam filters dump emails in spam boxes. The point is staying with one marketing tactic is dangerous. An active social media presence is a great way to ensure you have long term online success.

Marketing Brisbane Brand Marketing Marketing Strategy Marketing Analytics Mobile Marketing Social Media Marketing B2B Marketing B2C Marketing Digital Marketing Content Marketing Email Marketing SEO Brisbane AdWords Management Facebook Advertising SEO Content Writing First Page of Google What is SEO What is Organic SEO One Page Websites Business Websites Ecommerce Websites SEO Pricing Facebook Pricing Email Marketing Pricing Free SEO Audit SEO Content Business Web Development SEO Brisbane Start A Business 2020 Grow Your Business Online Dominate The Market With SEO Online Marketing FAQs Social Media Marketing Brisbane SEO Brisbane SEO Geebung SEO Brendale SEO Banyo SEO North Lakes SEO Strathpine SEO Eagle Farm SEO North Brisbane SEO South Brisbane SEO West Brisbane SEO East Brisbane SEO Moorooka SEO Coopers Plains SEO Sunnybank SEO Springwood SEO Underwood SEO Slacks Creek SEO Logan Pay Per Click Advertising AdWords FAQs Content Writing FAQs Business Directory SEO Services & Digital Marketing Brisbane Marketing and SEO Brisbane SEO Brisbane Organic SEO Brisbane Google Ads Brisbane Local SEO Brisbane Social Media Brisbane SEO Services Brisbane SEO Consultant Brisbane SEO Company Brisbane SEO Brisbane Website Design Brisbane Website Developers Brisbane Website Designers Brisbane Website Developer Brisbane Website Development Brisbane Website Design Brisbane Website Designing Brisbane Cheap Website Design Brisbane eCommerce Website Design Brisbane SEO Website Brisbane Personal Website Design Brisbane Business Website Design Brisbane Entertainment Website Design Brisbane Portfolio Website Design Brisbane Non-Profit Website Design Brisbane Web Portal Website Design Brisbane Infopreneur Website Design Brisbane Educational Website Design Brisbane Brochure Website Design Brisbane SEO Consultant Brisbane SEO Services Brisbane SEO Services Gold Coast SEO Services Sunshine Coast SEO Services Sydney SEO Services Melbourne SEO Services Adelaide SEO Services Perth SEO Services Hobart SEO Services Canberra SEO Services Darwin A Frames Vinyl Banners Rectangle Flags Flyers Digital Print on ACM Sign Mesh Banners Lightboxes Window Graphics Wall Signage Parking Signs Illuminated Signs Digital Print on ACM Sign Car Wraps Car Magnets Stickers and Decals Custom Stickers NCR Booklets Envelopes Calendars Desk Pads Postcards Presentation Folders Letterhead Graphic Design Service Sign Installation Magnets Floor Graphics Large Format Stickers Acrylic Panel Signs Premium Pull-Up Banners Premium Business Cards PVC Plastic Business Cards Signage Signage Brisbane Building Signage Window Signage Signage Design Signage Installation Signage Printing Government Signage Transport and Main Roads Signage Tenders Signage Public Sector Signage Hospital Signage School Signage Medical Centre Signage Police Fire and Rescue Signage PCYC Signage Car Signage Signwriters Printing Printing Brisbane Government Printing Transport and Main Roads Printing Hospital Printing School Printing Medical Centre Printing Police Fire and Rescue Printing PCYC Printing Public Sector Printing Billboard and Signage Printing A Frame Printing Flags and Banner Printing Sticker Printing Display and Exhibition Printing Promotions and Events Printing Display Solutions Exhibition Display Stands Tradeshow Printing Flyer Design Business Card Printing Logo Design Car Wraps Commercial Wraps Van Wraps Ute Wraps Boat Wraps Trailer Wraps Van Wraps Full Car Wraps Partial Car Wraps Colour Change Wraps Carbon Fibre Wraps Paint Protection Wraps Window Wraps Trailer Wraps Wall Wraps Food Truck Wraps Printing Brisbane Car Wraps Gold Coast Car Wraps Sunshine Coast Car Wraps Brisbane Signage Brisbane Signage Gold Coast Signage Sunshine Coast Donate Now Donate To Qld Hospitals Donate To NSW Hospitals Donate To Vic Hospitals Donate To SA Hospitals Donate To WA Hospitals Donate To Tas Hospitals Donate To ACT Hospitals Donate To NT Hospitals Become A Corporate Ally Become A Wonder Worker Charity Fundraising Host A Fundraiser Leave A Bequest Critical Equipment Charities Best Charities To Donate To Kids Charity Australian Charities Queensland Charities Brisbane Charities New South Wales Charities Adelaide Charities South Australia Charities Melbourne Charities Victoria Charities Sydney Charities Western Australia Charities Perth Charities Tasmania Charities Hobart Charities Darwin Charities Northern Territory Charities Canberra Charities Australian Capital Territory Charities Australian Capital Territory Charities Australia Tradies Brisbane Commercial Brisbane Residential Buy Australian Services Buy From Australia Commercial Services Australia Commercial Services Brisbane Domestic Service Australia Domestic Service Queensland Local Business Queensland Residential Services Australia Residential Services Brisbane Seek Brisbane Tradies Brisbane Tradies Brisbane Queensland